How Does Your Station's Format Perform In Arbitron?

Here is the scoop in a quick read, one page spreadsheet. The data reaches back 4-5 years and shows the ups and downs of the major radio formats. We highlighted Summer in each year for easy comparison purposes.

If you're really a glutton for punishment and want more numbers than any non-accountant should be subjected to, point your browser to the Arbitron website at www.Arbitron.com and they will be glad to give you enough numbers to choke a computer!