The Weekend Audience
The weekend kickoff might have been heralded by Scott Shannon when he was on Q105/Tampa or at Z100/NYC playing Todd Rundgren “Bang the...
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Mike McVay
- Dec 12, 2022
- 7 min
Forecast 2023; Memorable Moments
If you made it to Radio Ink’s Forecast 2023 last week, you know that it was well attended, packed with amazing guests and full of great...
Mike McVay
- Dec 5, 2022
- 3 min
Choose Your News
The title alone sounds like a morning show feature where a listener, or morning show cohost, picks a story that the on-air team will talk...
Mike McVay
- Nov 28, 2022
- 4 min
Fantasy
“Every man has a place. In his heart, there’s a space and the world can’t erase his fantasies. Take a ride in the sky on our ship,...
Mike McVay
- Nov 21, 2022
- 3 min
The Star Programmer of 2023 and Beyond Would Have These Qualities
The year 2022 is drawing to a close. Since the pandemic, the evolution of media has accelerated, and the expectations of listeners,...
Mike McVay
- Nov 14, 2022
- 3 min
The Usage and Ubiquity of Radio – Mike McVay
The regrowth of the radio audience is somewhat dependent upon the usage of the medium. Usage is all about where people listen, how they...
Mike McVay
- Oct 31, 2022
- 3 min
Rebooting Radio
We all point to the pandemic as the start of an accelerated change for radio, as well as all of media, and many businesses. The evolution...
Mike McVay
- Oct 24, 2022
- 3 min
Talent Make the Difference
The most recent NAB/NYC was held last week at the Javits Center. The daylong programming track focused on Artificial Intelligence, the...
Mike McVay
- Oct 17, 2022
- 4 min
Coaching Personalities; The Foundation to Winning Radio
Share with your Program Directors; The coaching of talent can make a big and immediate difference in a station’s ratings. Unfortunately,...
Mike McVay
- Oct 10, 2022
- 6 min
The Emperor Has No Clothes
The expression “The Emperor has no clothes” comes from Hans Christian Andersen’s folktale titled “The Emperor’s New Clothes.” The tale...
Mike McVay
- Oct 3, 2022
- 5 min
Santa Claus is Coming to Town
Christmas decorations are already appearing in stores just as Halloween decorations are going up. The merchandising world pushes the...
Mike McVay
- Sep 26, 2022
- 4 min
Shake it Off – Mike McVay
Not talking about the song by Taylor Swift, although the message could be the same. October’s arrival signals cooler weather, fall...
Mike McVay
- Sep 19, 2022
- 3 min
The Farm Team
A recent article in the Wall Street Journal focused on televisions new approach to use Over the Air (OTA) TV to train talent and expose...
Mike McVay
- Sep 12, 2022
- 5 min
Real Time Coaching
The NFL returned this past week. Thursday night kicked off the season and the weekend had a full schedule of games. It was a huge “Couch...
Mike McVay
- Sep 5, 2022
- 4 min
Ten Rules for Every Radio Show
1. The show never ends – It’s not a “shift.” It’s a “Show.” When a talent says “Goodbye” it signals that a listener can turn-off the...
Mike McVay
- Aug 29, 2022
- 5 min
The Excitement of Media
It’s easy for those of us who’ve been in media for a longtime to forget the feeling of excitement we once had to work in Radio. The...
Mike McVay
- Aug 22, 2022
- 4 min
No Excuses
One of my radio friends sent me a text the other night, as he left a concert, sharing his disappointment in what he heard, but didn’t...
Mike McVay
- Aug 15, 2022
- 4 min
Vin Scully; The Gift of Visual Story Telling
Much has been written in the way of tributes to the Los Angeles Dodgers longtime play-by-play announcer Vin Scully who died August 2nd....
Mike McVay
- Aug 8, 2022
- 3 min
Success Is All About Showbiz
Last weekend, because of a charity that I’m involved with, I was part of a group invited to attend WWE’s Summer Slam in Nashville at...
Mike McVay
- Aug 1, 2022
- 3 min
The News Problem Isn’t New
Something of interest is happening as the Spring rating results return. News/Talk and All News stations are rebounding. The News/Talk...
Mike McVay
- Jul 25, 2022
- 5 min
The Legends Speak; Bits and Pieces
The most recent print edition of Radio Ink is the Top-40 Most Powerful issue. One of the feature stories in that issue is one that I...
Mike McVay
- Jul 18, 2022
- 11 min
The Basics Are Important
Once upon a time, I lived in a condo, high above the city. I watched a high rise being built near my building. Day after day for a little...
Mike McVay
- Jul 11, 2022
- 10 min
Legendary Top Programmers Sound Off
Arriving on the Radio Ink Best Program Directors in America list is a coveted accomplishment. Very few make the list. Even fewer are...
Mike McVay
- Jul 4, 2022
- 4 min
What Is News and What Is News/Talk
News is fact-based information. News/Talk is opinion about events, policies, and commentary about the news. One is delivered as a part of...
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