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Mike McVay , President, McVay Media
Mike McVay is founder and President of McVay Media, a full-service consultancy, serving Adult Contemporary, Country, CHR, Oldies, Rock, Sports, and News/Talk radio stations. McVay’s 35 years of broadcast experience include stints as an Owner, General Manager, Program Director, and Air Personality.
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McVay Syndication has agreed to purchase the short-form feature, “8-Track Playback”, hosted by Donny Osmond, from Broadcast Barter Radio Networks (BBRN) for an undisclosed sum. The transaction puts both of Osmond’s radio programs under the umbrella of McVay Syndication, which also syndicates “The Donny Osmond Show”, the daily five hour day-part programming designed for AC and Classic Hits formats, in conjunction with Citadel Media in the USA and Orbyt in Canada.
BBRN created the feature in 2006 and tapped Donny as host when it debuted in spring 2007. The daily short-form feature provides listeners with a capsule of that day’s historical events in music, entertainment, and pop culture from the 70s, 80s, 90s, and 2000s, with plenty of Osmond’s personal anecdotes thrown in. The feature ends with an Oldies, Classic Hits, or AC-friendly song. It’s currently cleared in more than 75 markets including Chicago (WLS-FM), Boston (WODS-FM), Detroit, Seattle, Denver, Cleveland, Salt Lake City, and Indianapolis.
McVay Syndication President Mike McVay said, “Matt & Mike at BBRN created an excellent feature that many of our client stations already air as a part of their programming. Given that Donny’s daily show is growing, and given the growth that 8-Track Playback is already enjoying, it made sense for us to combine the programs and give stations even more of what is The Donny Osmond franchise.”
BBRN co-founder Matt DuBiel said, “[BBRN co-founder] Mike Noonan and I are extremely proud of the role we played in Donny’s broadcast success in recent years. We’re particularly thrilled and honored we landed on the radar of an industry legend like Mike McVay. Now that we know Donny’s feature is in good hands, BBRN will be 100% focused on our other syndicated products.” Affiliates will see NO change in the service or systems used to deliver the program.
Stations interested in clearing “8 Track Playback” can check out the demo at http://8TrackPlayback.com or call McVay Syndication at 440-933-0440.
About McVay Syndication
McVay Syndication is a newly-launched programming service from McVay Media President Mike McVay and broadcast entrepreneur Tom Embrescia. McVay's syndication experience includes more than 25 years of consulting radio stations and syndicated programming. He was an original partner in The Delilah Show, consulted Dick Clark's Rock, Roll & Remember and continues to consult The John Tesh Show, Rick Dees Weekly Top-40 and The Jim Brickman Show. For more information about McVay Syndication, click here.
About Broadcast Barter Radio Networks
Chicago-based BBRN was formed in 2004 as a boutique programming and sales firm by radio vets Mike Noonan and Matt DuBiel. BBRN has created and currently syndicates the 24/7 hard-drive and satellite-delivered country format Blue Collar Radio. For more on BBRN, please visit http://BroadcastBarter.com.
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